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Double Agent Mascara

Original price was: 690,00 EGP.Current price is: 620,00 EGP.
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-8%
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Double Wear Foundation

Price range: 1.100,00 EGP through 2.750,00 EGP
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-50%
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Drama Liquid Pencil Eyeliner Waterproof

Price range: 785,00 EGP through 1.335,00 EGP
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-13%
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Draw The Line Lipliner

Original price was: 80,00 EGP.Current price is: 70,00 EGP.
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-9%
Select options This product has multiple variants. The options may be chosen on the product page

Dream Brightening Creamy Concealer

Original price was: 160,00 EGP.Current price is: 145,00 EGP.
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-10%
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Dream Glitter Liquid Eyeshadow

Original price was: 390,00 EGP.Current price is: 350,00 EGP.
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-6%
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Easy Bake Loose Baking & Setting Powder

Price range: 2.750,00 EGP through 3.300,00 EGP

Easy Blur Airbrush Foundation Custard

Original price was: 3.200,00 EGP.Current price is: 2.890,00 EGP.

Eau De Givenchy For Her EDT

Original price was: 4.400,00 EGP.Current price is: 3.960,00 EGP.
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-10%
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Eau De Moiselle For Her EDT

Price range: 1.610,00 EGP through 2.950,00 EGP

EDP 90ml + Lipstick No.85 + Mini Mascara

Original price was: 4.700,00 EGP.Current price is: 4.230,00 EGP.

Empowered Eyeshadow Palette

Original price was: 2.750,00 EGP.Current price is: 2.450,00 EGP.
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-10%
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Encre De Peau All Hours Foundation

Price range: 1.665,00 EGP through 2.835,00 EGP
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-10%
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Encre De Peau All Hours Oil-Free Foundation

Price range: 1.665,00 EGP through 2.835,00 EGP
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-10%
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Encre Interdite Lip Ink

Original price was: 740,00 EGP.Current price is: 665,00 EGP.

Essence You Better Work Eye Primer

Original price was: 230,00 EGP.Current price is: 205,00 EGP.
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-92%
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Ever Matte Shine Control Mineral Powder Compact

Price range: 80,00 EGP through 891,00 EGP

Online store of household appliances and electronics

Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.