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Star Lit Eye Palette

Original price was: 990,00 EGP.Current price is: 891,00 EGP.

Stay & Play Gel Eyeliner Waterproof

Original price was: 240,00 EGP.Current price is: 215,00 EGP.

Stay 8H Matte Liquid Lipstick

Original price was: 300,00 EGP.Current price is: 270,00 EGP.
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-10%
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Stay All Day Long Lasting Concealer

Original price was: 260,00 EGP.Current price is: 235,00 EGP.
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-11%
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Stay Matte Liquid Lip Color

Price range: 170,00 EGP through 250,00 EGP
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-9%
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Stay Matte Liquid Mousse Foundation

Original price was: 160,00 EGP.Current price is: 145,00 EGP.
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-11%
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Stay Matte Long Lasting Pressed Powder

Price range: 125,00 EGP through 340,00 EGP

Stay Matte Powder Twin Pack

Original price was: 430,00 EGP.Current price is: 385,00 EGP.
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Staysurance Water Sealed Zero Smudge Concealer

Original price was: 690,00 EGP.Current price is: 620,00 EGP.
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Studio Fix Fluid Foundation

2.350,00 EGP
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-15%
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Studio Fix Powder Plus Foundation

Price range: 2.250,00 EGP through 2.350,00 EGP

Studio Shine Waterproof Lip Lustre

Original price was: 295,00 EGP.Current price is: 265,00 EGP.

Sun Glow Matt Bronzing Powder

Original price was: 135,00 EGP.Current price is: 122,00 EGP.

Sun Lover Glow Bronzing Powder

Original price was: 135,00 EGP.Current price is: 122,00 EGP.

Sunkissed Glow Eyeshadow Palette

Original price was: 1.100,00 EGP.Current price is: 990,00 EGP.
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Sunkissed Highlighter

Original price was: 550,00 EGP.Current price is: 495,00 EGP.
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Sunkisser Multi-use Liquid Blush and Bronzer

Price range: 405,00 EGP through 425,00 EGP

Super Charged Maxed Out Volume Mascara

Original price was: 450,00 EGP.Current price is: 405,00 EGP.

Online store of household appliances and electronics

Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.